What is Quality Function Deployment or House of Quality ?

Quality Function Deployment (QFD) is a structured approach used in product development and design to ensure that customer needs and requirements are effectively translated into specific design and engineering parameters. QFD helps organizations align their products or services with customer expectations and preferences, thereby increasing customer satisfaction. The House of Quality is a central tool used in QFD. It is a matrix that visually represents the relationships between customer requirements and the technical features or characteristics of a product or service. The House of Quality is so named because of…

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